BLACKPINK: Rosé Reveals Why Now Is the Perfect Time to Release ‘The Album’

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There’s no denying BLACKPINK’s debut made a massive impact on fans in 2016. BLINKs were in awe of the group’s potential following early hits like “Boombayah” and “Kill This Love.” Now, four years later, members Jisoo, Jennie, Lisa, and Rosé are set to release their first full-length studio album. But why is now the right time for the band to unveil their debut record? In a recent interview, Rosé revealed why BLACKPINK is ready to drop The Album.

BLACKPINK release date and time for ‘The Album’

For the most part, it seems BLACKPINK’s The Album will be a collection of variety. Still speaking with GRAMMY.com, Lisa noted the group hopes to “put more colors” into their forthcoming album. 

“I wish each member has a stronger presence on the stage and explores more various genres,” she said. “I hope people don’t know what to expect from us, except for something better than before. We want to be unpredictable.”

Jennie echoed her bandmate’s remarks, hinting The Album will be filled with “surprises” and things they haven’t tried before. 

“We just want to bring something new,” she said. “The album is cool, you know, and we tried to put together all the colors of BLACKPINK that we’ve built before into one.”

Jennie Kim, Rosé, Lisa and Jisoo of 'BLACKPINK' are seen at the YouTube Music Artist Lounge at Coachella 2019 on April 12, 2019 in Indio, California.
BLACKPINK | Roger Kisby/Getty Images for YouTube

Meanwhile, in an interview with Dazed Korea, Jisoo shared she wanted to “show a stronger version of BLACKPINK” through The Album

“Along with the sides of us that we’ve presented so far, we’ve prepared a lot more of our various charms,” she said, according to Soompi.

Whatever happens on Oct. 2, BLINKs know BLACKPINK will continue to deliver hits, as they’ve done since 2016.

“We don’t think we’ve changed significantly since our debut and have maintained the same mindset,” BLACKPINK told Time Magazine in June 2020. “We are proud that as a group, we continue to release music that we are all satisfied with.”

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